Top Amazon Bestseller Program

Our Amazon Best Seller campaigns primarily target Kindle ebook sales. The reason: The email subscriber lists we leverage are comprised of consumers who have requested to receive offers for Kindle ebooks.

We usually recommend retailing your Kindle book for $0.99 to $2.99 during the campaign in order to maximize the results.

We guarantee that if we accept your book for this program it will hit Top 100 on at least one Amazon category best-seller list as a result of our marketing efforts. If it doesn’t hit Top 100, we’ll run the campaign again until it does.

The promotional portion of an Amazon bestseller campaign is typically concentrated into a short period, often one or two days, although preparation takes place beforehand. MindStir Media researches appropriate book categories, reviews the book’s positioning and coordinates promotional activity before the campaign begins. Concentrating sales within a relatively short window can help create the sales momentum needed to compete for Amazon Best Seller and category rankings.

Yes. A book does not necessarily have to be newly released to become an Amazon bestseller. Older books can experience renewed sales activity through a coordinated marketing campaign, media exposure, advertising or increased reader interest. Because Amazon’s Best Seller and Category Ranks are based on customer activity relative to competing books, an established title can potentially rise in the rankings when it generates sufficient new sales momentum.

No. Your book does not need to be published by MindStir Media to qualify for our Amazon Bestseller Campaign. We work with eligible authors and books regardless of the original publishing route. Before accepting a book into the program, MindStir Media evaluates the title, its Amazon availability, applicable categories and other factors that may affect the campaign.

The categories available to your book depend on its subject matter, audience and Amazon’s current category structure. Amazon allows authors and publishers to select relevant categories designed to help readers discover books, while Amazon determines which Best Seller Category lists a book may ultimately appear in. MindStir Media researches relevant categories and the competitive landscape before beginning a campaign.

Amazon Best Sellers Rank, often called BSR, is a ranking that reflects a book’s customer activity relative to other books on Amazon. A lower number represents a stronger sales position. Amazon also maintains category-specific rankings, allowing a book to appear on Best Seller lists within relevant subjects or genres. Amazon states that Best Seller and Category Ranks are based on customer activity relative to competing books.

Yes. Nonfiction books can become Amazon bestsellers across a wide variety of subjects, including business, self-help, health, history, biography, personal development, education and many other categories. The opportunity depends largely on the book’s relevant categories, competition and sales activity during the campaign. Amazon’s category system is specifically designed to organize books by subject and help readers discover relevant titles.

Yes. Children’s books can reach Amazon Best Seller lists within categories related to age group, subject, genre and other classifications. A children’s book may compete within more specialized categories than a general adult title, making accurate positioning and category research especially important. MindStir Media has worked with children’s books that have reached #1 Amazon bestseller positions in relevant categories.

Yes. Business books can become Amazon bestsellers in categories covering entrepreneurship, management, leadership, strategy, marketing, finance, career development and other business subjects. Because competition can vary significantly from one business category to another, category research is an important part of planning an Amazon bestseller campaign. MindStir Media has helped business and professional authors reach #1 positions in Amazon business-related categories.

While we don’t guarantee a certain number of Amazon reviews during our Amazon Best Seller campaign, most of the books we promote with this campaign see new reviews posted on Amazon.