By MindStir
For a coach or consultant, a book occupies an unusual place in the marketing landscape. It is a product, but it can also be a credential. It can generate revenue, but its greater value may come from …
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By MindStir
Nonfiction asks readers to place a particular kind of trust in an author. They may be turning to the book for knowledge, guidance, history, perspective, inspiration, or a deeper understanding of a …
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By MindStir
Novelists spend enormous amounts of time thinking about things readers will never consciously notice. A character's motivation has to make sense. Dialogue has to sound natural. The pace has to hold. …
By MindStir
Writing a memoir asks something unusual of an author. You are not simply organizing information or inventing characters. You are deciding which moments from a life deserve to be preserved, how …
By MindStir
Choosing a professional publishing company can be surprisingly difficult. Many companies appear similar at first glance. They offer editing. They design covers. They publish books. They mention …
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By MindStir
The phrase "professional book publishing services" can mean very different things depending on the company using it. One provider may offer little more than formatting and file upload. Another may …
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